Tuesday, December 20, 2011

Minimalism, Maybe?

For awhile now I've been thinking about minimalism in website design. Thinking about it, of course, is the operative term - since by looking at my blog KazzaDrask Media you can see I haven't exactly implemented it yet.

But thinking about it is good. Earlier this year I started a Tumblr blog called Backflashes as a place to curate some classic photos from the latter half of the 20th century. The cool thing about Tumblr is you can change your design "theme" in about two seconds. All your content - photos, video, text - rolls over into the next design of your choice with a simple click. You could say changing your blog's style on Tumblr is an exercise in minimalism - even if you choose a crazy busy style with pink bells and orange whistles. For Backflashes, though, after many iterations, I've settled on one called LightGrid by Danny Garcia.

While a lot of people think minimalism on a web page is a couple words, a photo and lot of white space - there is a fine art to minimalism. For example, look at the Google home page (pictured here). How many times do you see that a day? You've probably never thought of it as an exercise in minimalistic web design, but now that it's presented in this context seems like you're staring into the very face of minimalism most of the time you're logged on.

I just read this piece by Delwin Campbell, "Minimalist Web Design: How Minimal is Too Minimal?" If you're thinking of going more minimal in 2012, this is a good place to start. And, then of course, playing around on Tumblr is a good place to get used to the "less is more" aesthetic. If it's not for you, there are hundreds of other designs with more pizzazz you can quickly change over to.